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Former judoka Harvinder Singh from Kurukshetra turned innovator, revolutionising seed potato farming through his firm Noor Agro Farm. His disease-free, high-yield seeds are in demand nationwide, empowering farmers and creating local employment.

Agriculture Ministry approves 4 new ICAR-CPRI potato varieties—Kufri Ratan, Kufri Tejas, Kufri Chipbharat-1 & 2—for nationwide cultivation, boosting yields, processing quality & farmer returns, strengthening India’s potato sector.

CPRI launched Kufri Chipbharat-1, a new potato variety for processing, marking a significant advancement in India's agricultural sector. The release, attended by key officials, supports India's position as the second-largest global potato producer.

Savory Snack manufacturer Balaji Wafers is planning to set up a wafers and namkeen manufacturing unit at Kanagale Industrial Area in Belagavi district of Karnataka, India

Adding a touch of gourmet to its portfolio in India, Lay’s has launched a premium range of slow-cooked premium kettle chips, Lay’s Gourmet.

PepsiCo India announced expansion plans for its largest greenfield foods manufacturing plant that produces the immensely popular LAY’S potato chips in Kosi Kalan, Mathura in Uttar Pradesh.

Tables have turned for a 32-year-old Sadhna Yadav who was once jeered for her entrepreneurial ambition, but now cuts a figure of respect in her community.

Expanding its brand footprint in India, Lay’s, the country's favourite potato chip brand, is introducing a new flat cut chip and its thinnest range of chips ever - Lay’s Wafer Style.

India has revoked a patent for a potato variety grown exclusively for PepsiCo Inc's popular Lay's potato chips, according to an order issued on Friday by the Protection of Plant Varieties and Farmers' Rights (PPVFR) Authority.

PepsiCo invests USD 110 million in a new potato chip plant in Kosi Kalan, Mathura spanning 29 acres. Pepsico will procure 150,000 tons of potatoes from more than 5,000 local farmers. This investment creates 1,500 jobs.

Starting with Bengaluru, the services will soon expand to Delhi, Mumbai, Gurgaon and Jaipur Consumers can select their favorite snack brands on 'daily grocery' on Dunzo's app, place their orders & get them delivered to their doorstep within an hour of ordering.

PepsiCo India is streamlining its snacks portfolio, creating two master brands: Lay's and Kurkure for western and Indian traditional salted snacks respectively.

India’s leading potato chips brand, Lay’s from PepsiCo, has joined hands with renowned designer duo Shantanu-Nikhil to launch a new range of baked chips - 'Lay’s Baked', through an exclusive fashion show in Delhi.

Potato chips maker, Lay's, today launched 'Give Us Your Dillicious Flavour' campaign to invite innovative flavour-ideas from Indian consumers.

Multinational snack maker FritoLay has Indianised its potato chips brand Lay’s in the wake of competition by new entrants like ITC’s Bingo. As part of its rebranding exercise, FritoLay has introduced Lay’s Chaat street, India’s Mint Mischief and Wafer...