Whole Crop Marketing (WCM) is a UK-based potato marketing company that works with growers to manage and sell their entire potato crop, including seed, chipping, crisping, and ware varieties.
Established in 2008 and headquartered in Driffield, England, the company focuses on connecting potato producers with suitable markets by coordinating grading, distribution, and sales.
Acting as an intermediary between growers and buyers, WCM helps ensure that potatoes of different grades are placed into the most appropriate supply chains, supporting efficient use of the crop and reliable market access for farmers.
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Whole Crop Marketing
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September 29, 2025
MJP Supplies Marks 20 Years with Algifol at British Potato 2025 with Competition and Discounts
The UK distributor of Algifol is to exhibit at British Potato for a second time and is running a special competition to mark 20 years of representing the seaweed-based biostimulant in the UK.
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