Crop 78 is a potato variety developed for processing, specifically for the production of French fries and chips.
- Superior frying qualities: With its higher dry-matter content and oval shape, it produces crisper, well-sized chips ideal for processors and quick-service restaurants.
- Better storage and flexibility: The variety resists sprouting in the field, allowing delayed harvest, and maintains quality post-harvest, reducing waste in storage.
- Environmental and economic edge: Low input requirements and strong yield stability make Crop 78 a cost-effective and sustainable choice across the supply chain.
- Market adoption: Crop 78 already supplies around 11% of New Zealand’s French fry market through the Mr Chips brand.
