PoLoPo Shifts Focus to Snack Industry with High-Protein Potato Chips, Targeting Clean-Label and Scalable Growth

PoLoPo, a B2B deeptech company developing high-protein potato varieties, has announced a strategic shift to focus on the snack industry. The company’s patented potato variety delivers up to three times the protein of conventional tubers, offering brands and food manufacturers improved varieties for making high-protein chips with no compromise on taste or texture. 

PoLoPo’s technology can be integrated into any potato variety, allowing brands to retain their identity while leveraging PoLoPo as the enabling platform behind the scenes. With USDA clearance expected by end of 2025 for its proprietary bioengineered varieties, PoLoPo’s potatoes are ready for commercial use in snack applications. 

Most protein "chips" add powders or extra ingredients to boost their nutritional value, but PoLoPo takes a different approach. Instead of adding protein later, PoLoPo makes the plant grow proteins directly in the potato. No added powders and ingredients, cutting costs, supporting clean-label positioning, and preserving the familiar crunch and flavor without relying on animal inputs or heavy processing. 

Maya Sapir-Mir, CEO of PoLoPo:

"This is not another highly processed protein snack with a long ingredients list. We make the best potatoes in the world, allowing snack makers a faster, cleaner way to meet rising demand for high-protein products."

PoLoPo’s tubers can deliver up to three times the protein per serving in standard chip formats. They require no new processing lines, no new equipment, and no added ingredients, making them a drop-in solution for existing chip producers.

This shift in focus follows PoLoPo’s progress in molecular farming, where the team successfully engineered potato plants to produce animal-identical proteins. The company’s leadership recognised an opportunity to commercialise faster by leveraging its core platform to increase native potato protein. 

Maya Sapir-Mir:

"We remain committed to molecular farming and protein ingredients. But the chips market offers speed, scale, and regulatory clarity. It’s the right first step to bring engineered potatoes to consumers, through the world’s most loved snack."

PoLoPo is now collaborating with manufacturers and brands to introduce the first generation of high-protein chips to the market. A pilot program is already underway, with additional partners invited to join.