Parle Products

Descripción de la compañía

Parle Products has been India's largest manufacturer of biscuits and confectionery for almost 80 years. Parle products also has a market share of 5% in India's savory snacks market.

Savory snack brands include "Monaco Smart Chips", Parle Wafers (replaces Musst Chips) and Parle FullToss (replaces Musst Stix)

Tipos de productos que ofrece esta empresa

- Chips y Aperitivos

Noticias de esta Compañia

Octubre 07, 2018

Pepsico bets on Kurkure plus local flavours to crack the Indian snack market

Despite being an early bird in branded packaged snacks, PepsiCo India faces tough competition in this category. The company bets on its Kurkure brand combined with local flavors to keep up with the competition.

Mayo 29, 2014

Poor crop in India has raised potato prices, leaving snack-makers in a spot

Fries, chips and flakes manufacturers in India are concerned over firm prices of potato, which has seen a jump owing to poor crop this year. Companies assure that an increase in retail price was unlikely to take place in the short run.

From the archive

Septiembre 25, 2012

Indian savory snacks market shifts towards branded traditional salty snacks

Just three years ago, the Indian savory snacks market was dominated by western snacks such as potato chips and finger sticks that had nearly two-third of the market controlled primarily by Pepsi Frito Lays and ITC Foods.

From the archive