SONIC®, America's Drive-In (NASDAQ: SONC) is the nation's largest chain of drive-in restaurants.
SONIC started as a hamburger and root beer stand in 1953 in Shawnee, Okla., called Top Hat Drive-In, and then changed its name to SONIC in 1959.
The first drive-in to adopt the SONIC name is still serving customers in Stillwater, Okla.
More than a million customers eat at SONIC every day.
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November 05, 2013
SONIC Gives Fries a Makeover - Introduces New, Natural-Cut Fries
SONIC® Drive-In announced the launch of its new Natural-Cut Fries. Made from whole russet potatoes, the new natural-cut, ‘skin-on' fry offers guests a higher quality fry with a crispy crunch to delight the senses.From the archive
February 28, 2012
Sweet Potato Tots introduced at Sonic
SONIC is expanding its unique Tots offering by introducing new Sweet Potato Tots to its menu for a limited time. According to data from the USDA Economic Research Service, sweet potato U.S. per capita consumption has been on the rise, even as white po...From the archive
March 17, 2010
QSR same-store sales trends
Nearly all public restaurant companies reported fourth-quarter same-store sales results this month, and winter storms and lingering economic pressures pushed most into negative territory. Some, mainly because of value messaging, moved in a positive di...From the archive
January 17, 2010
Early sales reports show restaurant chains still struggling
Early fourth-quarter sales reports suggest unemployment and anemic consumer spending have continued to hamper sales growth for restaurant chains. With two investor conferences on the calendar last week, a number of restaurant companies released prel...From the archive
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