UTZ Launches Limited-Edition Lemonade Potato Chips: A Sweet-and-Salty Summer Snack Trend

UTZ, the Pennsylvania-based snack company celebrated for its bold, limited-edition flavors, has unveiled a fresh summer twist: Lemonade Potato Chips. Yes, you read that right — lemonade on a chip. 

Now available at select retailers, this limited-edition snack blends the bright, tart citrus flavor of lemonade with the savory crunch of traditional potato chips. It’s a daring move, even for a brand known for unusual flavor creations, and it’s already catching the attention of fans who enjoy a sweet-and-salty mashup.

What’s new

The new Lemonade Potato Chips are part of UTZ’s seasonal rotation of inventive snack flavors, joining the ranks of past favorites like Fried Dill Pickle and Crab Seasoned Chips. According to the brand, the lemonade chips are designed to deliver a “bright, tart, and savory” flavor profile — hitting notes of lemon zest without losing that satisfying salty chip bite.

Unlike kettle-cooked or ridged varieties, these chips are made using UTZ’s classic thin-cut potato chip style, giving the lemonade seasoning plenty of surface area to shine. The packaging leans into summer vibes, too, with bright graphics and citrus colors that make it clear this is a snack made for warmer days and backyard cravings.

Why we’re into it

Weird snack flavors aren’t new, but they’re definitely having a moment again in 2025. As brands compete for attention (and social media buzz), dropping unexpected flavor mashups has become the go-to strategy — and lemonade hits a sweet spot between weird enough to notice and familiar enough to try.

There’s also something nostalgic about lemonade that gives these chips a little more emotional pull. It’s a flavor tied to childhood summers, backyard barbecues, and road trip pit stops — making the leap from drink to snack bag feel just crazy enough to work.

For UTZ, which has built its reputation on classic snacks with a regional twist, the Lemonade Potato Chip launch feels like a playful (but smart) way to keep fans talking.

How to try them

UTZ Lemonade Potato Chips are available now for a limited time at select major grocery stores and snack retailers and at Utz Snacks. Regional availability may vary, so if you spot a bag, it’s probably worth grabbing it while you can. As with most UTZ seasonal offerings, once they’re gone, they’re gone.

Ready to add a little zest to your summer snacking? UTZ’s Lemonade Potato Chips are here to shake things up.